Catch Up: Project 3

First of all this is a bad scan/image of my project 3, it is WAY LIGHTER, than here. For project 3, we had to make a poster for an event of our choosing. It was pretty fun considering we had no limitations, but the constant "quick turn arounds" kinda caught up to me and I ended up turning it in a day late.

My event of choice was the Harbin Snow Festival in China, which is one of the 3 biggest snow festivals in the world (the other 2 being in Japan and Canada). I pulled up actual ice scultptures and went crazy with the pen tool and tracing them. I decided right away that a lightish blue color scheme would capture the "icy" feel that I want my poster to convey. The background were icicles traced and the white space also resembled icicles, which was a pleasant surprise. I wanted to put a heavy emphasis on opacity to try and make my images clear and transparent; like ice. The text were dark blue in order to stand out and with the title I kept it at black with a light blue border; to try and show the text being "frozen".

Catch Up: Project 2

So...project 2, we had the pleasure of being tasked to make ads for a company of our choosing. Initially as I've said before in one of my older posts, I wanted to do something for a video game company. But most of those companies already have recognizable characters/franchises, that it would be difficult for me to create a great ad for them without it being too..."overdone".

So I chose Best Buy, something close, but not exactly. 

I decided to base the 3 ads on products they sell that aren't as "well-known". When you think of Best Buy, you think of electronics such as computers and possibly printers. I focused on applicances, dvds, and video games. I wanted something to "tie in" all 3 ads, so I created a blue background, which also gave me the chance of adding in text without the image taking it over. The blue background also compliments the best buy logo (yellow on blue stands out).

Initially, I looked up their slogans and the "great prices, no pressure" pretty much set what my ads' theme would be "pressure". 

The t-rex one was the first one that came to mind; cue an employee with a t-rex head heading towards you. The fridge at the very top was more of a last minute call; I needed something to fit that size/dimensions so I decided to crop the original image and try to make it bigger than it seems, with the silhouette being there just to show scale...like a fridge falling on you...or something. 

The last one was my favorite, I never played COD, but it was the first that came to mind when I needed a popular video game to get a game ad covered. The top probably could have just been left as a blue border and my only regret was that I actually pursued "gluing" all those sales in there, even though it just clogged up the ad.

Catch Up: Project 1

 Bit overdue, but here's what I did for my first project. We were tasked with making 2 logos (after alot of sketching and elimination of earlier ideas). I wanted to go with something simple, something minimal but still gets the point across. The symbol pretty much originated from when I was trying to combine my initials. At some point it looked like a kite and that's where the square border came in. 

In my previous projects I went with the orange one, it was the last idea I came up with, but was the one I was pleased with the most. Orange isn't really my favorite color, but it's very vibrant. Something that I had in mind when I was making these logos. I wanted them to resemble iphone apps.